Our Half-Year Progress: Partnerships, Leadership, and $100M Digitized

One thing we’ve been reminded of repeatedly over the last few months is that transformation doesn’t just happen in boardrooms; it happens in shops, warehouses, distribution centres, and on the road with sales teams serving customers every day.

As we’ve travelled across markets meeting retailers, distributors, manufacturers, and partners, we’ve had the opportunity to see firsthand how businesses are adapting, innovating, and embracing digital tools to overcome challenges and unlock growth. These conversations continue to shape how we build, who we partner with, and where we’re headed next.

Here’s a look at what we’ve been learning and building over the last few months.

🚀 A Major Milestone: $100 Million in Digitized Orders: Every day, distributors, retailers, and sales teams use Boost to move products more efficiently through the supply chain. Together, those transactions have now surpassed an important milestone! Over $100 million worth of orders have been digitized through the platform.

While we’re proud of the number, what excites us most is the impact behind it. Every digitized order represents a step toward more efficient operations, better visibility across supply chains, and stronger decision-making for the businesses we serve.

For us, this milestone isn’t just about growth, it’s a reflection of the trust our customers place in us and the increasing role digital technology is playing in the future of trade across Africa.

✈️ Staying Close to the Market: Over the past few months, our team has spent time in the field engaging with retailers, distributors, and sales teams across different markets.

These visits have reinforced a simple but important lesson: the best solutions are built by listening. From conversations about product availability and inventory visibility to discussions around financing and operational efficiency, every interaction helps us better understand the realities businesses face every day.

Staying close to our customers ensures we’re solving real problems and creating tools that make a measurable difference where it matters most.

🤝 Building Stronger Partnerships: Meaningful transformation requires collaboration.We have continued strengthening our relationships with Mastercard (see link) and banking partners who share our vision of empowering businesses through technology and financial inclusion. Together, we’re exploring ways to create greater access to the digital and financial tools that distributors and retailers need to operate more efficiently, manage risk, and unlock new opportunities for growth.

These partnerships are helping us build a stronger ecosystem around the businesses we serve. Stay tuned for some announcements coming soon!

💡 Team News - Growing Our Leadership team: As Boost continues to grow, we’re investing in the leadership needed to support our next chapter.

We’re excited to welcome Aaron Witter as our new Chief Technology Officer (CTO), whose expertise will help drive product innovation and strengthen our platform as we scale. We’re also excited about Will Croft transitioning into the role of Chief Product Officer (CPO) focused on strategic growth, partnerships, and expanding our impact across markets. This evolution reflects both the progress we’ve made and our ambitions for the future.

🛄 Looking Ahead: Looking back, the common thread across all of these developments is partnership. Whether it’s a retailer sharing feedback during a market visit, a distributor embracing digital operations, a financial institution collaborating on new solutions, or a team member helping us build for the future, progress happens when people work together.

As we look ahead, we’re excited about the opportunities to further connect ordering, payments, and access to capital through the Boost ecosystem.

If you’re a manufacturer, distributor, or ecosystem partner looking to power businesses for growth, we’d love to hear from you.

Reach out to the team to learn more about how we’re helping businesses grow through technology via DM or email us info@boost.technology.

Catch up on our latest on LinkedIn:

🚀 Over $100 million worth of orders have now been digitized through the Boost platform: https://bit.ly/3SLLvUp

🌍 New market insights from field visits across our operating markets: https://bit.ly/digitizingdistribution | https://bit.ly/PoweringGrowthattheLastMile

🤝 Expanded partnerships with Mastercard and financial service providers: https://bit.ly/4eDvf0d

💡 Leadership growth: Aaron Witter joins as CTO: https://shorturl.at/bVaiv